Last month, we gave the first webinar about PLZ. We will be doing these on a regular basis throughout 2010, approximately every other month - and more often if they prove to be popular. If you missed the first one, or if you just want to see it again, it's on our website. Go to www.JustSayPLZ.com and click on the "Podcasts and Webinars" menu item.

The Ideal Recall System
The webinar topic was "The Ideal Recall System." We chose it because there were so many enhancements to the PLZ recall system in 2009, and we wanted to make sure all of our clients knew about them all. Even new PLZ users might not be fully aware of all them. The rest of this article briefly describes all of the recall tools available to PLZ users, which were explained in detail in the webinar.

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Do you spend more than a few minutes each day making appointment confirmation phone calls? Do you have other things you could (should?) be doing, if you didn't have to spend time making those calls? Do you want your practice to be a little "greener" in 2010? Would you like to reduce the amount you spend on postcards each month?

If you answered "yes" to any of these questions, you might want to consider the newest feature from PLZ - automated appointment reminder phone calls.

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These calls are just like any other PLZ message - they can be used in any campaign, for any purpose. However, we think the most likely use will be appointment confirmation calls.

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It's still "under construction" - some pages aren't completed yet, some aren't even there yet; the banner across the top is going to change significantly; the Flash slides are going to change (and slow down); and all the pages still need a general "cleaning up" to make them look nicer.

But the "look and feel", and the overall message, is pretty much finished. If you read it, you'll notice a focus on PLZ, and on the type of software that PLZ is - something we call "practice management extension" software. If you've ever wondered, you can find out why we call it "PLZ". You can even read a long (but fascinating!) story about why we felt it was necessary to create PLZ in the first place.

If you see anything obviously wrong, or don't see something you think you should see, or have any comments about the site in general, please email jason@JustSayPLZ.com and let him know!

PLZ has a simple way for you to remind your patients of the "use it or lose it" aspect of dental benefits - our "Insurance Benefits Remaining" Campaign. Send any combination of emails, postcards or letters to your insured patients, encouraging them to use their benefits before year end. It won't take more than an appointment or two, scheduled as a result of you sending these messages, to pay for the sending. Anything more than that is money in the bank for you.

We already have a Letter, an Email and a Postcard created that you can use as-is, or that we can totally customize before sending. (See the very end of this Article.)

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